Why Is Cinnamaldehyde Used in Cosmetics and Personal Care Products?

Due to constant urbanization and industrialization, developing countries are witnessing economic growth. This is leading to a rise in the disposable income of people, which is permitting them to spend on luxury goods, such as personal care products. As a result, sales of essential oils, lotions, creams, and perfumes haVe risen around the world. To cope with this newfound interest in such products, major personal care and cosmetics companies are ramping up their manufacturing capacities.

According to market research firm P&S Intelligence, the growth of the cosmetics and personal care industry is set to be a key driving factor for the growth of the cinnamaldehyde market to $280.3 million in 2023 from $183.7 million in 2016, at a 6.5% CAGR between 2017 and 2023 (forecast period). This is because cinnamaldehyde, which is the major chemical contained within the essential oil extracted from the bark of the cinnamon tree, is used in the preparation of cinnamyl alcohol, which is itself used to impart the fragrance of cinnamon to an array of personal care and cosmetic products, including detergents, soaps, cleaners, deodorants, and shampoos.

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The cinnamaldehyde market, based on application, is classified into odor agent, flavoring agent, and others, the last of which includes the usage of the chemical as a fungicide, blood sugar control agent, anti-inflammatory, and corrosion inhibitor. Among these, the largest share in the market during the historical period (2013–2016) was held by the odor agent classification. This is attributed to the high-volume consumption of cinnamaldehyde in the personal care and cosmetics sector to impart the fragrance of cinnamon to an array of products, as it displays an appreciable mixing ability with other volatile solvents.

Till 2023, the Asia-Pacific region is projected to continue dominating the cinnamaldehyde market, on account of its vast population, which is driving the demand for cosmetics and personal care products.

Hence, with an increase in the application areas of cinnamaldehyde, it is set to continue witnessing a rising demand from around the world.